I’m a Digital Designer and a UIUX Designer with a focus on helping companies, people and brands gain a better outcome with their services and products.

Salvatore Reda

Who

I have a solid understanding of design software as well as UIUX software. I am the goto person who problem solves and collaborates and all types of projects

Work

Senior UI/UX Designer with Moda Health, & SketchUP Trimble / 2019 – Current

Contact

[email protected]

Feel free to get in touch.

Design Philosophy

I believe in clean design, strong design strategies and ideating creative concepts to the maximum potential. I am always curious about what technology brings us next. I am constantly researching, learning, reading, and analyzing today’s market place to create solid work.

Proficient with:

FIGMA, Miro, Jira, Premiere, InDesign, Photoshop, Illustrator, After Effects, Audition, Lightroom, Final Cut Pro, Type Design, Sound Editing, Video Editing, Photography, Fontlab, Glyphs, Knowledgeable about HTML, CSS, modern browser technologies, and cross-device design

Experience

SketchUp / Trimble – Senior UI/UX Designer
September 2021 – Current

UI/UX Senior Designer, Ownership over the design, user research,  and usability testing for SketchUp’s web and mobile products in the 3D design space while maintaining a user-centered design approach. Collaborating with a dynamic team of product managers, developers, and other UX Designers within a fast-paced Agile environment. The primary focus is on the Web and Mobile applications at SketchUp.

  • Designed  and updated new Iconography systems for SketchUp Web, Desktop, and IOS iPAD
  • Apple Event – May 7, Link Apple previewed SketchUp’s latest Mobile Updates & Achievements during the May 2024 launch update. I worked closely with our Developers on Scan to Cad for this launch
  • Senior UIUX Designer, Scan to Cad Launch Link
  • Real Time Collaboration Team  – Testing & Prototyping sharing, comments, flows with the development teams across Desktop, Web, and Mobile
  • Launched iPAD – Scan-to-Design SketchUp Labs feature. I collaborated with Marketing by creating graphics, onboarding and conducted a photo shoot to create photos for the SketchUp Blog. Blog Link
  • Launched iPAD – Customize keyboard shortcuts
  • Launched iPAD – New Search tool ‘Omni Bar”  implemented on IOS
  • Launched iPAD, Desktop, Web – improvements to Ai Diffusion to SketchUp labs!  Designed AI Diffusion within SketchUp on all platforms
  • Maintained and upgraded SketchUp Design System to include Panels, Modals, and Atoms for Web and Mobile Systems
  • Tools: Figma, Miro, Jira, & SketchUP for mobile applications

Dentaloptimizer.com

Collaborate directly with lead engineers, product managers, and content designers to deliver user-centered intuitive software and easy-to-use toolsets for digital services within the Dental Optimizer software. Created user experiences for Healthy Grid medical applications such as televideo, website design, site mapping, application testing, and user experiences.  I created visual design systems for our group, and transformed the internal Ui UX team with real-time data while working collaboratively within Figma. 

  • Creating human-centered design systems for multiple brands within Healthy Grid to build consistent experiences across all of our platforms while retaining established company branding.
  • User research and field studies to acquire user feedback for future development.
  • Concepting and prototyping new software tools, from user personas to high fidelity design mock-ups in Figma. 
  • Finished and completed software projects within the development lifecycle.
  • Project management methodologies with prioritization for handling multiple projects workloads
  •  Lead creative design sprints within our team to capture future deliverables to our core audience.
  • Team collaboration on such projects as, Televideo, Provider Engagement Dashboard, Emergency consult, component kits, Delta Dental Knowledge Base, training videos, user feedback, dashboard design, UI data collection, and a dynamic work environment with rapidly changing priorities

  • Taught over 2000+ students through my tenure. Classes taught with current industry software such as Adobe Suite, adapting to new technologies and software, quarterly. 
  • Managed deliverables, and created outcomes through the Graphic & Web Design program. Inspired designers and mentored them through their education. Taught throughout all class levels of the Graphic and Web Design program, Ui UX, Adobe Suite applications. Created in-class instruction & online instructional design* with E-learning solutions.
  • Supported incoming freshmen. Core faculty on final portfolio classes which provided students with exit competencies for full-time employment. 

  • Teaching exploration of Web Design / Ui UX and Brand Identity.
  • Emphasizing creative solutions through software and design tools.

MHCC – Mt. Hood Community College
Instructor

  • Web design and brand Identity. Emphasizing creative solutions through software and design tools

Nutrition Now
Senior Graphic Designer (2006 – 2007)

  • Execute designs for output within a wide range of applications and media for brand experiences and communications. 
  • Concept development for new and existing products for national campaigns in print, packaging, sample mailings, trade show graphics, point-of-purchase displays, sales support materials.

Directors Guild Of America – DGA
Art Director / Graphic Designer  (2003 – 2006)
Created graphics from concept to final production for press and web publishing. Collaborated with internal teams and internal departments to establish identities, print and web-based marketing material. Created brand identities, creative strategies, and design documents. Managerial staffing requirements for multiple projects. Edited video graphics for Interactive video applications, and archives.

  • Developed concepts, grids, style guides for two magazines, designed in-house. Circulation 15,000 copies on a monthly basis and quarterly basis.
  • In constant contact with multiple print vendors for ongoing projects. 
  • Scheduled working pool of freelance photographers for multiple events per month.​

Ivenue.com
Web Designer, Los Angeles, CA 2000

  • User Interface and Usability of the software development team.
  • Ensured system usability for the business end-users.
  • Conducted defined UI standards across a wide range of products and software.
  • Created low/high prototypes such as user process flows, and storyboards for new products and features.
  • Worked with the quality assurance testing team to plan and execute usability tests.

Art Center College of Art and Design
Video Editor, Sound Editor

  • Sound editor and video editor for Dr. Richard Hertz and Gabor Kalman, a documentary for French television.
  • Worked for British director Tony Kaye in his personal editing suite on internal projects

Community service

  • Watts House Project – “Social Practice” Relaunched Graphics & Website w/artist Edgar Arceneaux
  • Grace Brooklyn Church – Relaunched Graphics & Website
  • New City Initiative – “Share the Love” Fund-raiser -newcityinitiative.net – annual art donations

Art Center College of Art and Design
Video Editor, Sound Editor
Pasadena, CA. 2000. Sound editor

Certifications
UX Design Certificate
Honor date: Mar 2020  
Honor issuer Treehouse

Completed a course of study in User Experience Design including professional practices such as design critiques, user research, and web and mobile application design.

Software Skills

UIUX, FIGMA, Trello, Agile for UX,​

InDesign, Photoshop, Illustrator, After Effects, Audition, Premiere, Lightroom,  Keynote, Final Cut Pro, Fontlab, Glyphs, HTML, CSS.  Type Design, sound editing, video editing, photography, modern browser technologies, and cross-device design, education/learning. Strong collaboration skills, and passion for good design.

Education

Art Center College Of Art And Design
1700 Lida Street, Pasadena, CA
Master of Fine Art, M.F.A.

University Of Illinois
Champaign-Urbana, Illinois
Bachelor of Fine Art.